The BMC uses a simple visual layout with nine key building blocks arranged in a specific order.
The nine building blocks represent the core elements of a business model:
- Customer Segments: Who are your target customers?
- Value Propositions: What value do you offer to your customers?
- Channels: How do you reach your customers?
- Customer Relationships: What type of relationship do you have with your customers?
- Revenue Streams: How do you generate revenue?
- Key Resources: What resources are essential for your business?
- Key Activities: What key activities are required to deliver your value proposition?
- Key Partnerships: Who are your key partners and suppliers?
- Cost Structure: What are the costs associated with running your business?
